Choosing between Shift4 and Owner.com for your business? Both are popular multi-industry solutions, but they serve different needs. Shift4 starts at Contact for pricing and is Payment processing and POS technology company, while Owner.com starts at $249/month and is Restaurant website and ordering platform. This comprehensive comparison will help you decide which POS system is the right fit for your operation.
Quick Comparison: Shift4 vs Owner.com
| Feature | Shift4 | Owner.com |
|---|---|---|
| Category | Multi-Industry | Software |
| Starting Price | Contact for pricing | $249/month |
| Rating | 4.1/5 | 4.5/5 |
| Target Business | Small Business to Enterprise | Small Business to Mid-Market |
| Pricing Model | Quote-based | Subscription |
| Free Trial | No | No |
| Free Version | No | No |
| Best For | Businesses wanting integrated payment solutions | Restaurants wanting direct customer relationships |
Shift4 Overview
Shift4 is a payment processing and POS technology company serving hospitality, retail, and other industries. Owns POSitouch, Harbortouch, and other POS brands. Offers integrated payments and software.
Shift4 is offered by Shift4 (founded 1994) based in Allentown, PA. The system focuses on Hospitality, Retail, Entertainment.
Key Features:
- Payment Processing
- POS Systems
- Gift Cards
- Loyalty
- Analytics
- Enterprise Solutions
Owner.com Overview
Owner.com is a restaurant website and ordering platform that helps restaurants build direct customer relationships. Features custom websites, online ordering, and marketing automation.
Owner.com is offered by Owner.com (founded 2019) based in Palo Alto, CA. The system focuses on Restaurants.
Key Features:
- Custom Website
- Online Ordering
- Marketing Automation
- Guest Database
- SEO Tools
- Analytics
Feature Comparison
Shift4 Features:
- Payment Processing
- POS Systems
- Gift Cards
- Loyalty
- Analytics
Owner.com Features:
- Custom Website
- Online Ordering
- Marketing Automation
- Guest Database
- SEO Tools
When comparing features, Shift4 stands out with End-to-end payments, while Owner.com differentiates itself with Commission-free ordering. Your choice should depend on which features align better with your specific business requirements.
Pricing Comparison
| Pricing Aspect | Shift4 | Owner.com |
|---|---|---|
| Starting Price | Contact for pricing | $249/month |
| Pricing Model | Quote-based | Subscription |
| Price Range | Mid-range to Premium | Mid-range |
| Free Trial | Not available | Not available |
| Free Version | No | No |
Both systems offer competitive pricing for their respective feature sets. Consider the total cost of ownership including hardware, processing fees, and add-on modules when making your decision.
Pros and Cons
Shift4
Pros:
- Integrated payments
- Multiple POS brands
- Enterprise scale
- Payment innovation
Cons:
- Complex product lineup
- Custom pricing
- May be overkill for small businesses
Owner.com
Pros:
- No commission ordering
- Strong marketing tools
- Customer data ownership
- Professional websites
Cons:
- Higher monthly cost
- Not a POS system
- Requires separate POS
Who Should Choose Shift4?
Shift4 is ideal for Businesses wanting integrated payment solutions. The system is particularly well-suited for Hospitality, Retail, Entertainment.
However, Shift4 may not be the best fit for Very small businesses wanting simple solutions.
Who Should Choose Owner.com?
Owner.com is ideal for Restaurants wanting direct customer relationships. The system is particularly well-suited for Restaurants.
However, Owner.com may not be the best fit for Those needing full POS functionality.
Our Recommendation
Both Shift4 and Owner.com are solid POS solutions, but they excel in different areas. Choose Shift4 if you’re Businesses wanting integrated payment solutions. Choose Owner.com if you’re Restaurants wanting direct customer relationships. Owner.com has a higher user rating (4.5 vs 4.1). We recommend trying demos or free trials of both systems before making your final decision.